News & Blog

Job Seeker Trends in 2019 - Recruitment Report

The media landscape has never shifted so rapidly. Do you know which media is delivering the most candidates right now? Or what candidates care about most when they are job hunting? Read our mid year report to find out what you need to know to develop an effective recruitment strategy.

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11 December

What is Recruitment Advertising - And what can HR Managers learn from real estate?

When it comes time to sell your house, appointing an agent is one of the first steps. An agent’s job is to get you the best result and the first step in that process is to agree how they are going to market your property.
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30 November

“It’s all in the title”

A job title is so much more than just what’s written on a position description. From helping employees to understand how they fit into your organisation’s structure, to being a lens that forms part of how people see themselves, a job title can be a political and emotional minefield!
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04 November

5 Tips for Managers hiring Post COVID-19

Back in June, we wrote a blog for our clients who were asking ‘Is now a good time to be hiring?’ Our answer was emphatically YES, if you can.
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27 October

Your job advert will work better if you show candidates what they want to see

When you’re looking for a new employee, you need to get good applications. The best candidates apply to the best job ads, so how do you ensure your advert stands out?
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02 September

Is the NZ recruitment market bouncing back?

TradeMe Jobs quarterly statistics have just been released and it makes for very interesting reading.
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31 August

Growth industries: hospitality, fishing and forestry

Hospitality & Tourism listings up 9% YoY in June vs (-44% in March) and (-89%) in April, which resonates with the feedback we're hearing in the hospitality industry.
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16 August

Facebook Advertising

Video campaigns, why use them?
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30 July

Should you be targeting candidates outside of your local area?

Auckland and Wellington candidate availability up by 40%
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24 July

Do you have blinkers on in your recruitment process?

Do you instantly decline candidate’s based on their previous job title? Then you’re likely limiting yourself from some potentially great candidates!
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23 June

“Is now the right time to be hiring?”

It’s a question we are getting asked a lot by our clients… “Should I recruit now or wait a little longer?”
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22 May

Three Top Tips to Retaining Your New Recruit

Did you know that 34% of new hires leave a job within the first 90 days?
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12 May

Not getting the candidate you are looking for?

The 7 most common mistakes in the recruitment process and how to avoid them. Unless your company is big enough to have a human resources department or an internal recruitment specialist dedicated to ensuring your company follows ‘recruitment best practice’, chances are there are some common mistakes you are making that are impacting your ability to attract and hire the best people on the market.
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24 April

A simplified guide to writing a great recruitment ad

You have just 3 seconds to entice someone to click on your advert. Users of YouTube can skip an ad after 5 seconds. Scrolling apps such as Facebook and even job boards give you even less time to impress as people’s thumbs fly down the page and past your advert.
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15 April

Get ready for 100+ applications per vacancy

How life post Covid-19 is going to change for HR teams and hiring managers. Up until two weeks ago, we were in a candidate short market. In recruitment terms, this means there are more jobs than there are job seekers, and it’s hard to find the right talent.
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06 December

Media Review #8 – Student Job Search

Each month, Big Splash undertakes a review on a New Zealand media that can be used to place recruitment ads. This is designed to provide you with an unbiased opinion of the media under review, and help you to identify the best media options for recruiting candidates. This is media review #8: Student Job Search.
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19 November

Why Facebook works for recruitment

Lessons learnt from running 2,000 Facebook campaigns this year
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18 October

Media Review #7: LinkedIn Sponsored Campaign

Every month, Big Splash will be reviewing various types of media to share an honest and unbiased account of the best media options for recruiting candidates. This is media review #7: LinkedIn Sponsored Campaign
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11 October

3 ways to future proof your recruitment strategy

Don't get left behind! 3 simple steps you can take to ensure your recruitment strategy is proactive rather than reactive and set yourself up for future recruitment success.
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19 September

Media Review #6: TradeMe

Every month, Big Splash will be reviewing various types of media to share an honest and unbiased account of the best media options for recruiting candidates. This is media review #6: TradeMe.
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13 September

Do you know your average time to hire? The missing metric that could be losing you candidates.

If your hiring process isn’t speedy, you risk missing out on the best candidates, who will accept an offer from an organization that moves faster! Read on to find out how you can improve your time to hire.
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05 September

Job Boards are dying. How are you going to attract talent in 2021?

The recruitment landscape is changing faster than ever before. Managing Director Sharon Davies shares her insights on how to future proof your recruitment strategy.
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28 August

Media Review #5 – Indeed Sponsored Ads

Every month, Big Splash will be reviewing various types of media to share an honest and unbiased account of the best media options for recruiting candidates. This is media review #5: Indeed
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09 August

SEO Basics - How to optimise your job ads to get the most out of free advertising channels

With the increase in traffic from sites like Indeed and Google there is plenty of opportunity to get free advertising via a range of channels. You just need to follow a few simple tips!
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02 August

The Google effect – the impact of Google on candidate attraction

So far this year, Google has delivered 44% of candidate traffic to our client’s websites. What does this mean for you when you are trying to attract the best candidates?
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19 July

Media Review #4 - YUDU

Every month, Big Splash will be reviewing various types of media to share an honest and unbiased account of the best media options for recruiting candidates. This is media review #4: YUDU
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12 July

Employee Reviews – the good, the bad and the ugly

Employee reviews are on the rise. Do you know what your employees are saying about you and what impact it's having on your recruitment?
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05 July

Everything You Need to Know About Employer Branding in 2019

Read on to find out WHAT is an employer brand, WHY it’s essential for recruitment – and more importantly, HOW we can help you develop an employer brand that will deliver great candidates.
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03 July

Job Seeker Trends in 2019 - Recruitment Report

Do you know which media is delivering the most candidates? Or what candidates care about most when they are job hunting? Read our mid year report to find out what you need to know to develop an effective recruitment strategy.
[Read more]
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18 June

Media Review #3 - Targeted Facebook Advertising

Every month, Big Splash will be reviewing various types of media to share an honest and unbiased account of the best media options for recruiting candidates. This is media review #3: Targeted Facebook Advertising
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12 June

Don’t get left behind! The importance of expert recruitment advice in a rapidly changing market.

Is your approach to recruitment stuck in 2016? It’s time to take some expert advice from Sharon Davies - Founding Director.
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21 May

Media Review #2 - LinkedIn

Every month, Big Splash will be reviewing various types of media to share an honest and unbiased account of the best media options for recruiting candidates. This is media review #2: LinkedIn
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16 May

Why candidates are applying to your competitor’s job ads & not yours…

There are over 500,000 job ads online right now and many of those are companies are looking for the exact same staff as you are. How are you going to stand out?
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16 April

Media Review #1 - Facebook Jobs

Every month, Big Splash will be reviewing various types of media to share an honest and unbiased account of the best media options for recruiting candidates. This is media review #1: Facebook jobs
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17 January

Social Media WORKS to Find Qualified Tradespeople

Recruiting for trades and services? Here’s why social media advertising is your new best friend & how YOU can find great candidates…
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08 January

Here’s a secret to help you attract great Gen Z candidates to your job...

Looking to bring fresh talent into your organisation in 2019? Trying to attract a great Gen Z candidate? Here’s an insight that may surprise you.
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30 November

WHY you should use this powerful tool for a strong Employer Brand in 2019...

Stories help us remember details and form an emotional connection to a subject. So, it only makes sense to leverage the power of your company’s story for a knock-out Employer Brand strategy in 2019!
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24 October

3 Ways Your Onboarding Process Can Impact Your Employer Brand

You’ve put a lot of work into building your employer brand and attracted a top candidate to your company. Don’t let it go to waste with a poor onboarding process.
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23 August

Why You Should Use Social Media to FIND candidates, WHEN You Shouldn’t… and why you won’t believe what happened next…

Welcome to the big bad world of social media, where it’s all about that bait! Most of us use social media and are familiar with how it works, which is what makes it such a powerful platform. However, actually taking the plunge to use it for business can be a bit daunting.
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13 August

How to Build an Employer Brand: Tap into Emotions and Hire the Right People

Building an effective employer brand in 2018 means connecting with a job seekers beyond the benefits.
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25 July

5 Reasons why Big Splash Customers are Getting the Best Candidates

What is it that makes us different? And by different we mean able to reach and engage great candidates!
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11 July

How to find and hire Talented Millennials in 2018

If you’re looking for bright job seekers with 1-3 years of work experience, here’s what you need to know about how they’re searching to change jobs. By Cheyne Cleaver, Big Splash Marketing Coordinator (and Millennial).
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03 July

What’s the best way to find good staff in 2018?

Experienced marketer and Big Splash General Manager for Australia and NZ Joanna Baker shares her thoughts.
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23 May

5 ways your SME business can build an enticing Employer Brand

If you think of the leading firms in your industry, who comes to mind? If you asked your staff which business they would most like to work for (if not yours), what do you think they’ll say?
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23 May

3 reasons why your small business needs an employer brand.

“Your brand is what other people say about you when you’re not in the room” – Jeff Bezos, CEO, Amazon
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14 March

10 reasons why candidates don’t apply to awful job ads

and what you can do about it.
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22 February

Recruitment Advertising Report 2018: What worked, what didn't

With the unemployment rate at a record low, now is statistically the easiest time to find a job in NZ since 2008.
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18 February

New Zealand Recruitment Advertising in 2018

2017 has seen massive changes in the recruitment landscape. More matching platforms have emerged, job search engines have increased. We want you to know what is coming down the pipeline in online advertising and marketing as you plan your recruitment advertising for 2018.
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01 February

Don’t Copywrong, copywrite!

It can be a struggle getting the right people to apply on your job ads. Sometimes this can be a market factor, but a lot of the time it can come down to how your job advert is written.
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24 January

Recruitment = Marketing

Job Seekers have the power of a connected world on their side, this means your business needs to engage in marketing strategies to reach your candidate audience.
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03 December

Want to attract candidates quickly? Then copy that – or it’s over and out.

Live by the pen or die by the sword. Copy is King.
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16 August

Job Seeker Traffic Update 2017

The most common question we hear from our clients in both countries is ‘where should we advertise?'
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10 August

Match Made in Employment Heaven?

A tidal wave of ‘profile matching’ services promise to revolutionise hiring by delivering candidate ‘matches’ instead of applications. But is this really going to save SME hiring managers time and money? We’re not so sure.
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26 April

Why you should be using Employer Branding in the battle for NDIS talent.

The NDIS rollout will place participants in the driver’s seat by providing funding to them directly. If you’re an NDIS provider, here’s how a strong Employer Branding Strategy can help secure top talent.
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07 February

Keep your talent pool full with an ‘Always On’ approach – and reap the rewards.

Think that your industry isn’t trendy enough to attract talent in droves? Think again: a consistent, persistent Employer Branding strategy can make all the difference.
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27 January

Which Australian media are delivering candidates?

Outstanding media statistics released today...
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05 January

Auckland's Labour Shortage: The Tip of the Iceberg

It’s not news that there is an ongoing shortage of skilled labour to support major infrastructure projects and housing developments in the Auckland region.
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03 January

When it comes to talent attraction, it’s time to think like an online retailer.

Years ago, if you wanted to buy something, you would go to a brick-and-mortar shop, assess your options, select one and take it to the counter. But times have changed and the competitiveness of the online marketplace demands new strategies to attract and convert buyers.
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19 December

3 reasons to consider Instagram for your next campaign

At Big Splash, we’re pretty passionate about attracting great talent – even if the methods are a bit unorthodox. We’ve had a few queries about Instagram lately, so here’s our take on when this medium might work for you.
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11 December

Recruiting for hard-to-fill roles with Facebook advertising: A Big Splash True Story.

Tiny target audience? As part of a multi-pronged approach, Social media advertising can be the gift that keeps on giving.
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14 November

Creating job ads that get the good candidates excited

Great candidates are out there. If your job ads aren’t finding them, it's time to re-evaluate your advertising strategy.
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18 October

How do I attract more qualified applicants?

As a small business, it can sometimes be challenging to get candidates with the right qualifications to apply for your open job ads. You may not have the visibility that some medium and large companies enjoy, or you may be operating in a niche market which makes you difficult for candidates to find.
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13 October

Want to recruit candidates quickly? Then copy that – or it’s over and out.

Imagine this.
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04 October

It’s time to give Social Recruiting a go.

If there’s one thing you can guarantee, top talent are on social media, and they’re doing it well.
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26 September

Is your recruitment advertising hitting the mark?

Even if you thought about it, you would be hard pressed to say how many advertising messages you've seen today. Research shows the average consumer sees more than 3000 messages a day!
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